Posts tagged with "Gen Z"



August 08, 2019
Cross Generational Marketing Written by: Stephanie Bariatti, SMB Media Marketing Consultant In today’s world people are living longer than ever. And at the other end of the spectrum, younger folks have more spending power at an earlier age. For marketers, this creates somewhat of a double-edged sword. On one hand, there are more potential customers out there. On the other hand, there are more generations present in the population, each with their own preferences and spending habits. Is there...

December 10, 2018
9 for '19: Digital Marketing Trends for the New Year Written by: Stephanie Bariatti, Programmatic Consultant We are well into December and 2018 will be gone in the blink of an eye. By now, many companies have their marketing strategies mapped out for the coming year. But, as you continue to refine your plans and move forward, here are 9 of the top trends that industry leaders and experts are flagging as hot topics for 2019. · Voice Search – This is, perhaps, the most talked about trend to...