Posts tagged with "ad blockers"



January 10, 2019
Is Ad Blocking Really An Issue? Written by: Stefanie Beach, Founder & CEO It's no surprise that the use of ad blocking software has transformed the digital media landscape and the impact it has on publishers’ digital ad revenue. According to Business Insider, the industry has encountered a 30% increase in ad blocking usage from 2016 to 2017. That’s a big jump for just one year. The digital ad industry has been experiencing this threat for a while now. But it hasn't been until now that...