Posts tagged with "innovation"



May 27, 2020
Audio Streaming Down During Pandemic, TV Viewership Up Written by: Stephanie Bariatti, SMB Media Marketing Consultant Add this one to the list of unexpected effects of the coronavirus pandemic… audio streaming and podcasts are on the decline. I suppose it’s not shocking due to the way our lifestyles have changed during lockdown, but it’s a little startling since this area was showing such strong growth before the virus. Just last year, eMarketer reported that podcast advertising revenues...

April 16, 2020
How the COVID Outbreak is Sparking the Development of New Technology Written by: Stephanie Bariatti, SMB Media Marketing Consultant They say innovation is born out of necessity. We can see this being played out in these trying times, right before our very eyes. The coronavirus pandemic has forced us to change so many things about our lives and culture so quickly. Everything from business, education, healthcare, politics and religion to simple, mundane everyday tasks (like using the bathroom,...